Why you should invest in branded keywords even if your company ranks #1 on Google
Investment in brand keywords is critical because it allows you to directly influence your brand’s presentation on the SERP. Search marketing is generally seen as a core tactic within digital marketing programs. Capturing the intent of users actively searching your products or solutions is a no-brainer, right? What seems like a simple question, can often […]
WordPress 5.7 Released
Meet “Esperanza”, the first WordPress release of 2021. “Esperanza” is named in honor of Esperanza Spalding, a modern musical prodigy. Her path as a musician is varied and inspiring—learn more about her and give her music a listen! With this new version, WordPress brings you fresh colors. The editor helps you work in a few places […]
Why Do People Visit Websites Today?
People are spending more and more time online. Read on and learn about the top eight reasons people visit websites these days. Back in 2015, Think With Google published four new moments that every marketer should know. They were mainly concerned with mobile use and listed these moments as follows: I-want-to-know moments. This includes searches for […]
8 Effective SEO Hacks for Business Startups with Limited Time and Money
Search engine optimization (SEO) remains one of the most powerful ways to attract sales leads to your website when properly done. Not all startup entrepreneurs have the skills and knowledge to execute these strategies. Even more so, not everyone has the resources to learn and pay for expert talents. A reliable startup marketing agency can help you […]
27 Ways to Increase Your WordPress Website Traffic – The Easy Way
In this article, we will share some of the easiest and tested tips to increase your blog traffic like an expert marketer.
Content Marketing Strategy: How to Engage Influencers in Your Industry
As of February 2013, the Content Marketing Institute site was seeing an average of 130,000 unique visitors per month, almost 300,000 page views, and over 40,000 email newsletter subscribers (both daily and weekly). In each category, this is pretty much double our performance from 2012, and almost all of our revenue at CMI, in one […]
6 Social Media Calendars, Tools, & Templates to Plan Your Content
What do cross-country road trips, wedding speeches, and social media marketing have in common? You could improvise all three, but it’s better to have a plan for what direction you’re heading — especially when developing your social media content strategy. By now, most marketers recognize that social media plays an integral role in an effective inbound marketing […]